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		<title>What will the next decade bring for online travel?</title>
		<link>http://www.danielprendergast.co.uk/?p=113</link>
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		<pubDate>Thu, 01 Apr 2010 14:44:37 +0000</pubDate>
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		<category><![CDATA[future]]></category>
		<category><![CDATA[online travel]]></category>
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		<description><![CDATA[Mobile Commerce
Mobile commerce will change the face of travel shopping in the next decade. Although the recently launched iPad has generated widespread interest about shopping on the move, it will be the next generation of mobile devices that really starts to transform things. The jury remains out on the iPad, with mixed reviews resonating around [...]]]></description>
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		<title>Yahoo! Answers &#8211; a cost effective social networking tool linking businesses and customers</title>
		<link>http://www.danielprendergast.co.uk/?p=110</link>
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		<pubDate>Mon, 29 Mar 2010 18:12:18 +0000</pubDate>
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		<description><![CDATA[Yahoo! Answers is a social network built around the idea that you can always find someone who knows the answer to anything online. It provides opportunities for millions of people to participate in a digital dialogue on one dedicated channel. The website recognises that people want to talk to people, not mass corporations. They don’t [...]]]></description>
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		<title>Dominos utilises Social Media Outreach campaign to respond to criticism</title>
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		<pubDate>Sat, 20 Mar 2010 17:35:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<category><![CDATA[social media outreach campaigns]]></category>

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		<description><![CDATA[Dominos Pizza realised there was a problem when its deliveries reportedly fell by 6% in 2009 based on the previous years figures. According to a Brand Keys survey it ranked highly on delivery and value yet faired poorly in customer taste preferences.
The Pizza Turnaround campaign was the company&#8217;s response, which demonstrates how Dominos learned to [...]]]></description>
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